First Thing, Rock while being a celebrity can still be useful to a wrestling company cause he's young enough that he can wrestle. Hogan cannot do it. They could center any storylines around him, the fact remains that he can't be a productive wrestling talent so all he can achieve is make a commish/figure-head more important than the wrestlers that should fight for top spots not named Bully Ray. They can't fight their own battles and become stars of their own. The whole Matt Morgan bullshit with Hogan is the perfect example that simple booking would have made it better: Don't involved Hogan. Have Aces & 8s in the ring trash talking and saying they have beat everyone, we hear Morgan's music, he steps up to the plate, confront Bully, instant buzz around him. He becomes the big tough dude that's gonna put the war on them.TNA President Dixie Carter recently spoke to BANG Showbiz, via AZCentral.com, and discussed the importance of Hulk Hogan to TNA. Carter noted that Hogan was the most famous wrestler in the world, and his fame rivals the late Michael Jackson and Elvis Presley.
"He (Hulk) is bigger than any brand, company, name - he is synonymous with wrestling and is probably one of the most recognisable faces or figures on the entire planet. Name me someone who is alive today who'd be more recognisable in any corner of the world? In places like Africa and Asia, or if you were walking in Thailand? Princess Diana or Michael Jackson, Elvis Presley maybe? But they aren't even with us anymore. The Rock?
"Well, if you are walking in a village in Africa would people know who The Rock was? I think his film work has been outstanding. I'm a huge fan of The Rock, I think he is phenomenal, but would that happen?"
Second thing, Hogan is a legend and big name in the industry but he's just badly used by TNA to matter and make them more successful because of him. Hogan could be used to promote TNA better, go on talk shows, get the name outthere and so forth. This has never happened. Instead they decides to put his old ass in storylines wich hurts the product. Again he is HULK HOGAN(!!!) yes, but they don't use him to his strenght. People don't want to see the old Babe Ruth on his least legs still trying to make it. It's just pathetic.