Honestly it depends on both the writers and the fans. Obviously, they will never be able to accommodate and satisfy every single wrestling fan in the world. Cena is 50/50 hate/love. Many people love to cheer some of the top heels out there right now. It's not as black and white as it once was when you cheered Hogan and booed which ever guy Bobby Heenan sent his way.Originally Posted by Push Goldust
A lot of fans think they are smarter than the WWE writing team. I happen to be one of them. However, for all the things the creative team flubs, they also do a ton of things that are very entertaining. My major problem is that Vince keeps the product running under the same formula that it has been running on for the last several years. Push Cena to the moon. And anytime anyone gets a following that isn't generated by Vince then bury their push. Instead of just Punk and Cena and currently trying to get Sheamus to that point, they could have some major Main Event stars, especially on the heel side of the coin.
One of the WWE's biggest problems IMO is that they spend 98% of their energy on the Main Event scene and the midcard goes mostly unnoticed with nothing but random matches and no really fleshed out feuds. Has Cesaro even had a real feud with anyone as the U.S. Champ? He has taken on Gabriel a couple of times and fought Santino after winning it, but his only "storyline" has been to insult the U.S. and then take on randomly selected opponent.
Not all storylines need to be cleverly written, or take half a year to play out, but having a beginning, middle, and end with a path that makes sense and isn't just swept under the rug because they decide to depush wrestler A and have wrestler B begin a new feud with wrestler C while A and B were supposed to be in a heated rivalry. These are the things that bug wrestling fans the most about the WWE's creative writing these days.
Let the lower card guys have random matches against one another as they build themselves into a character and get connected with the fans, but once they get into the midcard and start sniffing the IC and US titles, they need to have story and background. Not have their shows seem like 3/4 of their matches were created by drawing names out of a hat.
They have gotten into a really bad booking style for their PPV's where they build up to 3, maybe 4 matches then the rest of the card is thrown together the few days before or even several filler matches that were never announced. This is how TNA tends to book most of their PPV's, especially a few years ago. WWE is far better than this and they need to start showing it again.