The Point of Having Brands

[FozzyWozzy]

Argue me this: Is it not the point of brands, to have TWO separate divisions on TWO separate television shows? Ever since the WWE unified the Divas/Women's title and the Tag Team titles, their divisions have gotten stale. There is no point in consolidating titles when there are brands out there and each wrestler can get a chance to capture the title. This could have adverse effects on the Superstars and the fans. This also mean that talent have been pushed back severely and some sadly, never even getting a chance at the gold.

I remember exactly 3 years where the Divas title and Women's title were still active on separate brands and this made their division seem important. But since the "unification" of the title, this made competition and screen time scarce for the Divas. There are so many many things to point about the brand consolidation, that it defeats the purpose of even having brands. They may as well come up with ONE show.

I don't know if this issue has ever been discussed but if it has, I'd like to know what you guys think.

[HR]

There is no brand split on TV anymore so I'm not really sure what you're getting at. They don't have anywhere near as many big name stars as they did in the early 2000s, so it's necesary for the main-event and upper midcard level guys to appear on both Raw and Smackdown again. The only reason the two separate rosters exist is for house show circuits.

You have a point though about the unification of the women's titles, it's a fear that us fans of the division had at the time which proved to be well founded. Having two titles meant that there was a reason to have at least one or two significant feuds happening which meant that there was regularly a match on both Raw & Smackdown. Unfortunately this was lost to give Michelle McCool an 'honour' which she didn't need, and the division has suffered since.

[arbiter75]

If there's no brand split anymore then they should just ditch the WHC (not that it means much anymore) and make the WWE title the top belt. Otherwise, why have two world titles?

[spear]

The brand split is dead. And yes they should only have 4 belt's
WWE championship
IC championship
WORLD TAG TEAM championship
DIVA'S championship
It would make better storyline's, better fued's. And it would make the title's mean something.
Also it is a shame how bad the split is being treated now. I used to love it, when it meant something.
The draft, new storyline's, single branded ppv's
Good time's

[Ice]

It would make better storyline's, better fued's. And it would make the title's mean something.
Also it is a shame how bad the split is being treated now. I used to love it, when it meant something.
The draft, new storyline's, single branded ppv's
Good time's

Says who? It's not about the number of titles they have, it's the effort they don't put into the titles and the wrestlers that hold them.

[ShinobiMusashi]

I like the way the WWE has blurred the lines between the brands recently. That was always stupid in my opinion, and confusing.

I stopped watching wrestling after ECW died in 2001(until earlier this year), and anytime something interesting from the WWE would catch my attention back to the company the brand split always confused me back away. It was always "Oh This is a Smackdown Guy and he's on Raw!!!!", I don't get it. It's all WWE whats the BFD?

These drafts I've read about sound strait up retarded.

Never been a big fan of Women wrestling unless it involves Megumi Kudo or Bra & Panties.

Oh, and two world titles is even stupider.

These are my opinions on the subject.

[bayke]

I've always thought they mishandled the brand split. The Undisputed WWE World title should've never been changed back into the WWE title and made Smackdown exclusive with Brock and the World title should've never been brought out and given to HHH. The UD title should've remained just that. Instead of bringing the US and IC titles out of mothballs, they should've made a secondary brand title for each roster. When they brought back ECW, it would've fit perfectly in this scheme. The Women's and Cruiserweight titles should've never been brand exclusive and there never should've been two tag titles. The Divas title should've never been created. i envision it like this: One Undisputed World title defended against the top contenders of each brand. The same with the Tag Team, Cruiserweight, and Women's titles. Two (later 3 when ECW started) brand titles defended against the top contenders of the brand in question (Raw champ defends against contenders exclusive to the Raw roster, etc.). If a brand champion is drafted to another brand, they forfit the title and a tournement or battle royal is staged to claim the championship.

[spear]

Says who? It's not about the number of titles they have, it's the effort they don't put into the titles and the wrestlers that hold them.

If they have only 4 title's. It mean's more guy's will be fighting for the title's. Therefore creating fued's and storyline's.
Yes they could be doing that now. But honestly they is not enough midcarder's for 2 belt's IMO.

[Jack Nichols]

The brand split is one of the things that I hated the most about what WWE did to their roster.

[spear]

It wasnt the worst thing wwe has done. After ecw and wcw folded. A lot off talent went too the wwe. They couldnt just have 1 world title for the entire roster.
It was a good idea at the time. But the split is dead now. It has been since the raw supershow was announced.

[Matt]

The idea of the brand split was to create the illusion of competition that was lost when WCW went under. The problem with it was that after the first, I dunno, 9 months of it or so, they had rendered it worthless. It worked when it was McMahon vs Flair because it made some semblance of sense, but when they turned Flair heel, they killed that aspect of it. Then it worked again when you had Bischoff and Stephanie competing for talent, because again, competition sells, but then that just kind of trailed off into nothing, and then after that it was just brands for the sake of brands.

[Engel]

People are thinking far, far too small about titles.

Sure a top title, a middle title, a tag title and a women's title are nice, but this is three separate divisions. Have two "brands" and you can can double the titles, but they will still be the same titles. WWE needs to unify the belts to four, and add divisions. Want to push Sin Cara, get 8 indy guys and mask them and create a lucha division. Want to have the "attitude" era style matches? Have a belt with no countout and no DQ. The Jack Brisceo 15 should be brought up as this is something people want to see. People love iron-man matches that are shorter, so bring it up.

It is not about brands, but divisions that make wrestling interesting. When a division goes stale, dissolve it and start a new one, or change the rules. Having two belts with the same purpose is stupid. There is no difference between the champs, or belts and both are devalued.

[Mr. Salty]

It's about house shows, they can run twice as many shows with it.

[Jack Nichols]

It's about house shows, they can run twice as many shows with it.

They can run twice as many shows without it too.

[bayke]

During the WWF expansion period of the 80s, they ran 2 shows. The big markets got the A show with the WWF Champion main eventing, the B show had the IC Champ. They had a much bigger roster than they have now (and much more talented IMO) but everyone had something. One of my favorite fueds of that era was Greg Valentine vs Ronnie Garvin. No titles on the line, just two guys who hated each other beating each other up and finding ways to make each other's lives hell. Valentine challenged Garvin to a retirement match and won. Garvin retires as a wrestler but gets hired as a referee. Cheats Valentine whenever he referees one of his matches. Valentine demands Garvin be reinstated so he can beat him up again. Hell, they found something for Duke the Dumpster Drossie back then. The problem is that someone up there doesn't know how to make us interested in each wrestler. So they decided to make us interested in titles. Well, too many titles dilutes their value.